Smooth Mooove News

Local Small Business Owner Shares her Entrepreneurial Success Story with the Atlanta Women’s Foundation
Adrienne Simpson, President and Founder of Smooth Mooove Senior Relocation Services, a relocation company that recognizes the special needs of downsizing seniors and their families, recently shared the inspirational story of how she founded her small business with attendees of the 9th Annual Economic Justice for Women Reception held at Atlanta’s Grand Hyatt Buckhead. The reception, sponsored by the Atlanta Women’s Foundation and featuring a keynote speech by entrepreneur and philanthropist Mrs. Sheila Johnson, recognized the importance of a commitment to the economic power of women.

The inspiration for Ms. Simpson’s business came while preparing to move her mother from Georgia to Michigan and the firsthand discovery of the unique challenges that come with relocating a senior citizen. From organizing and packing to estate sales and item donations, Ms. Simpson experienced an overwhelming process that needed to be streamlined and immediately saw the opening for a new business opportunity.

With her own money and the expertise she learned from the Women’s Economic Development Agency (WEDA), an Atlanta-area organization that provides business development and management, Ms. Simpson launched her own business. Now in its fourth year, Smooth Mooove Senior Relocation Services has seen significant growth in the Atlanta area and a franchise model is in development. In addition, Ms. Simpson was recently selected as a National Grand Prize Winner in the “Make Mine a Million $ Business” contest for women entrepreneurs sponsored by Count-Me-In and Open from American Express.

“I was humbled and inspired by Mrs. Sheila Johnson’s presentation and honored to be recognized by The Atlanta Women’s Foundation, one of the nation’s most respected women’s organizations,” said Ms. Simpson. “As one of its chief benefactors, I thank them for helping my entrepreneurial dream become a reality.”




Black Enterprise Business Report
Entrepreneur of the Week

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Home-Moving Guru
Right out of high school, Adrienne Simpson landed a job at Blue Cross Blue Shield of Michigan as a clerk typist. Twenty years later, she moved to Atlanta and became the director of operations for Cigna HealthCare. Senior citizens were her favorite clients. They still are.
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Home-Moving GuruRight out of high school, Adrienne Simpson landed a job at Blue Cross Blue Shield of Michigan as a clerk typist. Twenty years later, she moved to Atlanta and became the director of operations for Cigna HealthCare. Senior citizens were her favorite clients. They still are.

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Minding Her Business
“When it came time for my 70-year-old mother to move, she needed help figuring out what to bring, sell and give away. I couldn’t find movers that assisted with prep and unpacking, so I did it all, from organizing an estate sale, to shipping designated items to family members and charities, to hanging pictures in the new place. Mom bragged to friends about how she didn’t life a finger, and my phone started ringing with requests to help other elderly people move.

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Driven to Solo Success
Six years ago, after being downsized out of two director of operations jobs that she loved, and unable to find a new position, Adrienne Simpson, a single mom from Atlanta, fell into a depression. “I just shut down,” she admits. But she know she had to pull herself out of it when she noticed her 12-year-old daughter falling with her. On their own for a decade, mother and daughter had always cited “girl power” as their source of strength. “Once day she said to me, ‘Mom, what about girl power?'” recalls Adrienne, now 53. In that moment, she know she couldn’t let her daughter see her defeated.
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Moving On Up
Most business owners measure success by revenues and profits. But for Adrienne Simpson, owner of Smooth Mooove Senior Relocation Services in Stone Mountain, Georgia, success has more to do with the number of people she can help, whether it’s seniors relocating to retirement communities or young people with less-then-stellar employment histories looking for work. “Business has to be about more than the money,” says Simpson.
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World Wide Recognition

Thanks to the kind folks who publish helpful how to guides, our website was spotlighted in their book and honored with a page for best branding practices.

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Atlanta Tribune The Magazine

Featured as one of the best moving companies in Atlanta. This is a great honor and appreciate the recognition from Atlanta Tribune The Magazine.

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Entrepreneur Magazine

Featured as one of the top 100 brilliant companies in 2011. We appreciate the award and are honored by the recognition.

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American Express Make Mine a $Million Business Award

Make Mine a Million $ Business, a program of Count Me In for Women’s Economic Independence, the leading national not-for-profit provider of business resources and community support for women entrepreneurs seeking to grow micro businesses to million dollar enterprises, and founding partner American Express OPEN, is helping to inspire thousands of women to grow and prosper as the country emerges from recession.

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Preparing for a Later Life Move

The population of America is living longer, healthier lives. In the United States, one in every six people will be older than age 65 by the year 2020. Every six seconds, someone in America is turning 60. By 2020, more than 75 million Americans will be older than age 65, and nearly 7 million more will be older than 85. Many of these seniors are choosing to relocate to retirement communities and smaller homes to reduce the responsibilities of managing a house. Seniors don’t move because they want to. They move because they have to, and as such, have a myriad tasks and decisions to make.

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Seeing an Opportunity Led Executive to Make a Move

The care Adrienne Simpson and her staff provide during a move extends beyond the household items to the senior citizens, who often are upset to leave their home. Aging residents overwhelmed and saddened by the transition are frequent clients for Simpson’s Smooth Moove Senior Relocation Services. On moving day, members of her crew often take the time to hug clients and reassure them that it’s going to be OK.

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Focus on Fulfilling a Need

Start with something you are passionate about and know that your business success isn’t limited by your education or experience.

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Smooth Mooove

Getting laid off from my cushy corporate executive job is one of the best things that ever happened to me. Thousands face downsizing every year. I’m here to tell you, it can lead to a larger life with more meaning and purpose than you ever imagined.

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Opening New Business a ‘Smooth Mooove’ With Help from SBA Resource Partners

Sometimes circumstances can help make a new career almost fall into a person’s lap. In the case of Adrienne Simpson, it all started when she had to move her mother back to Michigan after living in Atlanta near her for several years.

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A Moving Experience: New Industry Helps Seniors Relocate

Adrienne Simpson of Atlanta, Georgia got into the senior moving business after helping her mother move. She established her company, Smooth Mooove Senior Relocation Service in 2002. An NASMM member, Simpson provides her customers with a detailed checklist to help prepare them for the move.

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Helping Seniors Relocate

Seniors are among the most likely to move, as they downsize or head off to sunny retirement digs. Yet moves can be especially hard on them, with heavy lifting and countless details to deal with, from emptying an attic to reconnecting and entertainment system.

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Concierge Moves for Mom and Dad

Boomers continue to spawn industries as they move through their senior years. Take Smooth Mooove, a moving company based in Georgia that caters to seniors.

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Georgia and Florida Women Entrepreneurs Collect OPEN from American Express(sm)

OPEN(SM), Count-Me-In and Women’s Leadership Exchange Enlist Team of Business Coaches to Help Craft Million-Dollar Business Plans. Women own 10.6 million privately help businesses in the United States; yet, just 3% of them generate annual revenues above $1Million Business Awards at yesterday’s Women’s Leadership Exchange (WLE) conference in Atlanta, two Georgia women and a professor from Central Florida are on the path to join the elite ranks of Million-dollar-women-owned businesses.

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Investing in Women Key to Economy

Since 1998, the Atlanta Women’s Foundation has invested more than $10 million into our community. In 2008 alone, more than $1 million went to more than 23 high-impact organizations. The goal of our approach to confronting the economic crisis – be it current or chronic – is that women everywhere can be lifted up like Adrienne Simpson of Atlanta.

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Atlanta Business Leaders Discuss the Importance of Workplace Diversity

Workplace diversity is important because you gain insights and different perspectives necessary in the growth and development of the business.

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Atlanta Business League Award

2006 Super Tuesday Conference Non-Traditional Business Enterprises Award
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Microsoft Welcomes Smooth Mooove Senior Relocation Services to it’s Employee Passport Unlimited Program.

The Passport Unlimited program gives employees access to a wide range of products, goods, and services. The program is designed to make employee lives easier. Smooth Mooove Senior Relocation Services is proud and honored to be featured along with companies like Intel, Oracle, Apple, Hewlett-Packard, Yahoo!, and Weyerhauser.

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Please contact us at (678) 476-6666 or visit our quick online estimate to discuss how we can make your next move a Smooth Mooove!